How Do You Deal with a Copycat

How would YOU deal with a Copycat who replicates your business processes?

We're quite used to making videos so our response was an easy one, but if you're unsure of what response you should take, or have Cybersecurity concerns about your Copycat's activity online, contact our team for a more in-depth discussion.

Video Transcription

Has anyone ever blatantly copied your content?

Now, I haven't been creating content that long.
But it just happened to me the week before last.

I received a form submission on my website, this individual booked a call with my sales team to conduct what we call our Continuous CyberSCORE assessment.

The next day, I was reviewing that "who has viewed your profile" section on LinkedIn, when I noticed a name that looked oddly familiar.

So I logged into our booking system, and sure enough, the person who was viewing my profile on LinkedIn, was the same person who had booked the call.

Cool I thought. He's seen my videos!

But then I noticed his LinkedIn headline…

WTF!

Looking at my LinkedIn headline, it reads, "Eliminating technology gaps without doubling costs using a unique discovery method."

Yes, I know it's a bit long, but that's not the point here.

Looking at THIS individual's LinkedIn headline, it reads, "Eliminating technology gaps in your insurance agency, without doubling costs by using a unique discovery method."

Here is my LinkedIn banner.
And here is THIS user's LinkedIn banner.

Now I know what they say copying is the highest form of flattery. And I'll be honest, I am a bit flattered.

I'm a content creator with only about 2100 followers.
I must be doing something right.

Sure, I could have gotten upset and reported the use of the LinkedIn but I did the only thing I really knew how to do and that was create a video about it.

Have you ever dealt with a copycat? And if so, how did you handle it?

Send me an email and let me know what actions you took, and whether I should consider doing the same!